Social Media

Tell Your Story, Engage and Connect with your Audience

Why is social media marketing is important to your business?

Social media marketing allows companies to directly engage with their customers, build brand awareness and ultimately sell more products or services. Building engagement takes time and trust. Businesses can build trust by providing valuable content, experiences and relationships. Users will connect and engage if there is something in it for them. Providing valuable customer-centric not business-centric content that is helpful, authentic and personal will build trust and engagement over time.

Social Media Marketing Indianapolis

Exceedion specializes in social media marketing strategies and solutions to expand your reach, attract your targeted audience, and generate quality leads for your business.

Understanding each social network’s engagement options (likes, comments, shares, etc.) and what they indicate is an important part of measuring and guiding your social engagement strategy. Businesses should prioritize their efforts on channels with the largest reach exposing themselves to new users. A secondary focus should be on channels that require one-to-one communication or engagement which is a direct link to customers and opportunities.

Measurement is a key component to a successful social media strategy. To effectively measure, a business needs to establish clearly defined goals. Each social network measures engagement slightly different depending on their options. It’s important to understand each networks reporting and what the insights and analytics are telling you. Social media monitoring or social listening provides insights into what your customers are saying about your brand and allows you to respond immediately to new opportunities. Buffer and HootSuite are a few of the many social media monitoring tools. Contact one of our social media engagement experts to grow your business today.

Exceedion has met or exceeded all of our expectations while bringing a problem-solving, creative element to the table. Because of our partnership, we have been able to enhance our business technology strategies directly impacting our image and our bottom line.
Jennifer Elkin – Senior Vice President, Marketing, Indiana Chamber of Commerce
Working with Exceedion was great! Bradley always took the time to patiently and thoroughly explain the aspects of our project. He definitely cared about understanding what we were aiming for and we’re very pleased with our new website!
Tim Wellman – Marketing & Social Media Administrator, Indiana Convention Center & Lucas Oil Stadium
Exceedion built a wonderful website for our local nonprofit. Bradley was wonderful to work with at every turn, and we are thrilled with the final product. We would highly recommend Exceedion for your next website. They are knowledgeable and go above and beyond to meet project deadlines and execute according to the client’s vision.
Rob Peoni – Communications & Marketing Manager, Second Helpings
We recommend Exceedion with the highest level of confidence. Bradley and his team are friendly, creative, talented, and effective. Most importantly they have been successful taking our digital marketing to a new level while sticking to their original timeline and budget. They have done everything they promised and more.
Brad Ferrell – EVP & Marketing Director, Hull & Knarr, LLP
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