Exceedion Completes Polymark Website Redesign
Exceedion is excited to announce the completion and launch of the Polymark website redesign. Polymark provides a broad range of formulated resin products used in advanced technology applications. The core industries their products serve are electrical, electronics and microelectronics, automotive OEM and aftermarkets, telecommunications, fiber optics, consumer goods, lighting, and general industrial. Polymark’s chemistry expertise includes silicones, epoxies, acrylates, polyurethanes and other specialty polymers. Polymark routinely custom tailors their products to meet specific customer applications.
The goal of Polymark’s website redesign was to design a more modern website and implement lead generating tactics. This WordPress site focuses on a clean, innovative, modern, mobile-responsive design with a visually appealing user-friendly interface that’s easy to use and navigate.
Exceedion’s solution was to bring Polymark’s website and marketing up to date while adding lead generating tactics such as on-page SEO and clear call to actions. We did this by redesigning the website from the ground up using all modern website design and development best practices. We started with a WordPress based website that’s mobile-responsive. We added custom on-page search engine optimization (SEO) best practices on every page to maximize the websites search visibility. Lastly, we created lead generating calls to actions to download spec sheets and create the forms to capture the new leads.
This project included a home page with a large image slider with key marketing messaging and primary calls-to-action, our markets and applications section, our features and benefits section, and get a quote area. All pages included mobile responsiveness, SEO best practices and on-page SEO, logo and main navigation, footer area with contact information, and a call-to-action at the bottom on the page.
Click here to view the new website and learn more about Polymark, Inc. website redesign.