Exceedion Completes Hull & Knarr Website Redesign
Exceedion is excited to announce the completion and launch of the Hull & Knarr website redesign. This website redesign leads in the design, development, and implementation of the first phase of their integrated marketing strategy. Hull & Knarr’s goal for the website was to increase new customer acquisition particularly in the large to medium sized business markets. The overall strategy was to utilize modern marketing tactics tailored to Hull & Knarr’s culture and niche market to attract, convert, and close a highly targeted audience in well-defined verticals.
Hull & Knarr’s website redesign focuses on a clean, innovative, modern, mobile-responsive design with a visually appealing user-friendly interface that’s easy to use and navigate. All pages include mobile-responsive design, SEO best practices, logo and main navigation, site search, social media icons linking to LinkedIn and Twitter, and a footer area with company information, contact information, and copyright info. Additionally, the home page includes a large video at the top with key marketing messaging and call to action, the company tagline and company overview/mission, a service overview and core benefits, their featured projects, and scrolling client logos.
Exceedion implemented WordPress framework, which allowed customization and an easy to use CMS for the client to manage the website. Lastly, CMS training took place in order to assure the success of internal management on the website.
Click here to view the new website and learn more about Hull & Knarr website redesign.